THE BEST TOOLS AREN’T ALWAYS FOUND IN THE TOOLBOX.

Corona has beaches, Busch Light has mountains, so Natural Light came to us because they wanted garages.

We did a Garage (capital G) photoshoot for in-store and OOH, and wrote simple producible scripts for social that we directed, shot and edited in-house.

CD Art | Andrew Williams
CD Copy | Jamison Rossi
Creative | Will Engebretson
Creative | Raf Vilela
Content Creator | Perry Andre

The best tools aren’t always found in the toolbox.

Introducing Natty Tool Tabs: A real working set of titanium tool attachments that clip onto the tab of your Natty can.

In-house olv

(I wrote, directed, and did the VO. Perry shot and edited.)

OOH

AND a Super 8 STRINGOUT FOR FUN: